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Cold Chain14 July 20266 min read

Cold chain and the ninety-second rule

Sam Whitfield

Director, Cold Chain

Cold chain and the ninety-second rule

Temperature-controlled logistics is not really about temperature. It is about how fast somebody with authority finds out that the temperature moved.

Why per-minute logging changes the maths

A fifteen-minute logging interval sounds thorough until you work out what it hides. Most passive packaging holds for hours, so a genuine breach is rarely instantaneous — but the window in which intervention is still cheap is measured in minutes, not hours.

The window in which intervention is still cheap is measured in minutes.

SkyQuest cold-chain operating standard, §4.2

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Customs in 2026: what actually changes for shippers

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